Reality Shift | Bridging Creativity with High-Tech


February 20, 2020 @ 6:00 pm – 8:00 pm
AIA San Francisco
130 Sutter St
San Francisco
CA 94104
Whether you’re an established firm or a young studio, technology is rapidly evolving in the AEC market and clients are expecting high-tech when it comes to architectural design services. This is leading businesses to rethink their design approach. We will review how firms are adapting by shifting BIM earlier into the design process, generating ideas with algorithmic design, incorporating “real-time” visualization, and integrating immersive technologies such as BIMx, Unreal Engine and HTC Vive into their workflow. Join us to embark on a look at High-Tech in today’s creative workflow and glimpse the future where we envision how design technologies will impact the profession.
Algorithmic Design Meets BIM

Discover how combining algorithmic design with BIM can be used to generate design concepts with tools such as ARCHICAD, Rhino and Grasshopper.


Influence of Gaming on Architecture

Explore the benefits of “real-time” rendering and how gaming engines are allowing architects to not just visualize a project but experience design.

Immersive Design – VR to Mobile

Examine immersion technologies that support the architectural design process without breaking the bank including BIMx, HTC Vive and Oculus Rift.


  • Thomas M. Simmons, President, ARCHVISTA Consulting
  • Simmons was recently a speaker at the Graphisoft 2020GO Conference in Budapest and at the AIA California Monterey Design Conference. He has over 20 years of experience implementing BIM into architecture, interior design and construction companies ranging from small firms to multi-national corporations as well as management of the Architectural Record – Record Homes Virtual Tours and the award-winning NASA Virtual Tours.

What you will learn:

  • Review technologies that increase your presentation effectiveness to help sell your design.
  • Examine design and visualization solutions for architecture including BIMx, Rhino, Grasshopper, ARCHICAD, Unreal Engine and HTC Vive.
  • Discover how architects use immersion technologies, through case studies, to improve the understanding of a project and create better design decisions.
  • Explore how mobile and virtual reality are impacting methods for presenting and communicating in the design and construction phase.

AIA CE: 1.0 LU’s

Limited seats are available so register early.